Atlas is the biggest beach club in Bali, according to their marketing material. However, we have to stress that, so far, this only applies to the land area it covers, not to its audience or brand.
We reviewed this beach club at the launch of our site, but now, they’ve undergone a big makeover and relaunched as Atlas 2.0. So, we’ve been back, and this is our new and completely updated review for 2026.
Introduction – Getting To Atlas Beach Club
The biggest challenge with getting to Atlas for most people is going to be getting to Bali. Australian and Southeast Asian visitors will find that they typically have a short flight to Denpasar airport.
Visitors from further afield may find it’s a longer flight, but there is some good news to offset this: Bali is much cheaper than most other major beach club destinations.
That means you can often save the costs of the flight (or the costs of an upgrade to business class) after the costs of your hotel, beach clubbing, dining, etc. have been taken into account.
Then, Atlas is on Berawa Beach in Canggu. Its next-door neighbour is the world-famous, world’s best beach club, FINNS Beach Club, in fact. So, if you pop into Atlas and don’t find it to your taste, you can always head a door down and party with the cool kids.
There’s plenty of parking available at Atlas, and if you’re arriving in a Grab or Gojek (the two most popular ride-sharing apps in Bali), it’s easy to get dropped close to the door here.
Where Is Atlas Beach Club? Jl. Pantai Berawa No.99, Canggu, Kec. Kuta Utara, Kabupaten Badung, Bali 803
Online: Atlas Beach Club
Opening Hours: Open daily, every day except for Nyepi (this is the Balinese Day of Silence and it happens once a year in either March or April), from 10 a.m. to 12 midnight.
What’s Available At Atlas Beach Club?
Since our original review, much has changed at Atlas Beach Club, and the Bikini Club came and went (in less than a month), then the Atlas Beach House managed a couple of months before that, too, was closed down.
Currently, there’s the Super Club alongside the beach club (the Super Club is Bali’s biggest nightclub) and a Holywings Store (Holywings is the parent company of Atlas and a big brand in Indonesia in its own right – it has an especially big presence in Jakarta).
The Holywings Store sells fashion items, but we’re a bit confused as to their pricing strategy. It’s not all that long ago that they were selling Bintang singlets for 450,000 IDR, which you can buy on the street outside for 100,000 IDR or less, depending on your haggling skills.
There is also the Atlas Padel Club, which consists of a court for Bali’s favourite new sport, and coming soon, there will be an Atlas Wellness Club, which seems to be a gym with some add-ons.
Curiously, they are offering discounts with the beach club tickets for the Wellness Club even though it’s not open yet.
Our Detailed Review Of Atlas Beach Club
We implement a uniform method for evaluating each beach club to promote fairness for owners, management, and staff, and to deliver reviews in a consistent structure that facilitates easy comparisons between locations.
The review process is conducted as follows:
- A review team is chosen to assess the venue.
- All members are required to visit the beach club, though they may visit individually and on separate days.
- At the venue, each reviewer completes a scorecard, assigning the club a score from 1 (lowest quality) to 5 (highest quality) across predefined categories, while also documenting their observations.
- Once all scorecards are submitted, the team convenes to review their findings and finalise category scores.
- A selected team member then composes the review, incorporating the team’s consensus and scores, before it is shared on our website.
Reservation and Booking Process
Atlas seems to have gone all out to reduce the service of their booking engine since we wrote our original review.
They’ve gone for a confusing list of seat options rather than the map you used to select a space on, and though there is a map displayed on the screen, it doesn’t feel particularly connected to the choices you are being offered.
The pricing is confusing now, with a breakdown of the daybed cost and then the food and beverage credits you have to buy, followed by a total price for the booking, but excluding the tax and service charge.
Then, to add further confusion, you’re instructed to turn up before 3 p.m. or you will be made to pay even more for the seat that you’ve already booked.
Given that almost all of Atlas’s competitors offer an early arrival option or an all-day arrival option, this just feels like a strong-arm tactic.
You will also now have to pay 300,000 IDR and a food and beverage credit just to use an ordinary table, which seems like an expensive ask, given that you can go next door to FINNS Beach Club and enjoy a much better experience with a free table.
Note: They do seem to be planning on returning to the old booking system in the future, but we can only review what is, not what’s coming.
Ambience and Atmosphere
Atlas 2.0 suffers from the main issue that the original club suffered from: it’s pretty empty. We visited on a Friday evening, which ought to be the busiest time of the week – next door at FINNS, it’s wall-to-wall at this time, for example.
Unfortunately, there were maybe 100 people in there at the most, and when you’re the “biggest”, those people tend to end up very spread out, and it feels even emptier than it actually is.
The music has also gotten worse; it was a decent selection of dance music; now it feels like they’ve been to Potato Head (another Bali beach club) to learn how to be bland and boring. If you want to party, you want high energy, not whatever this is.
And we should note, Atlas wants you to party, like their next door neighbour, this club has recently gone adults-only to encourage you to really let loose.
One minor improvement is that the Indomie noodles (packet noodles that you can buy for pennies in any convenience store on the island) have been removed entirely from the menu. We don’t think that people come to a beach club to indulge in cheap noodles at exorbitant prices.
Location And Accessibility
You can’t fault the location for Atlas’s woes, either. This part of Canggu is one of the most popular areas on the island.
The club next door, FINNS Beach Club, is the world’s best beach club, and it’s always packed out.
The beach is nice. The sunsets are great. It’s easy to get to from any of the other tourist areas on the island.
And while this club does entail a long walk from the front door, it’s nowhere near as long a walk as it is in Potato Head.
Aesthetic And Design
Atlas’s remodelling has actually made things worse from our perspective, not better. They don’t seem to have learned very much about making the club feel fuller with the redesign.
But they have managed to remove a pool and replace it with a sandy dancefloor, which is at the far end of the club, making it even less likely people will join in the partying.
And worse, by far, is the fact that they’ve put in a central bar, which was badly needed, but used it to block the sunset view of the ocean for much of the club.
Given that the sunset in Bali is one of the chief selling points of this area, this seems an incredibly silly thing to have done.
Don’t get us wrong, you can still get some nice photos in this venue, but the actual design is not conducive to good times at all.
Staff Friendliness and Professionalism (Service Standard)
In our previous review, we noted that the service standard at Atlas was hit and miss and so, we were expecting great things in the revamp.
But we were left disappointed; they have fixed the issue with finding your way to the heart of the club, which is good.
However, the greeting from security was on the verge of obnoxious and petty, and the check-in process for a walk-in was ridiculous and unfriendly.
Then, we get into the venue, and things are much better. The lady at the door helped us find a seat, and the bar staff were very helpful.
The thing is, first impressions last, and there’s no point in having good service in the venue if the service leading up to that point is poor.
Service Speed and Efficiency
A rare improvement of the redesign is in the service speed and efficiency; the previous time that we went, things were dire, and people were walking out and leaving their food and beverage credits unspent.
This time, though it’s not the fastest service in Bali, it’s much better, and we weren’t kept waiting for drinks or food.
Food Quality and Variety
Atlas once had ambitions of being the go-to beach club for foodies. But that ambition is long since dead. They closed their varied food court with many different restaurants.
They put their menu on Grab-delivery, massively devaluing the beach club experience, and then they started selling Indomie noodles of all things.
Fortunately, they seem to have realised that Indomie was a bad idea and it’s gone in Version 2.0.
Sadly, the menu is now shrunk to a handful of dishes from a wide range of exciting options and worse, when we ordered, the food was clearly microwaved. It wasn’t terrible, but we expect a lot more when it comes to paying premium prices than this.
Beverage Selection and Creativity
Not only has the food menu shrunk, but so has the drinks menu. Despite this, when we ordered a slushy margarita, we were told they were out of them, so one-third of the cocktail menu was MIA.
That’s not a great start, and while the drinks were OK, they weren’t anything to write home about, either.
The biggest issue, though, is that Atlas has been caught on camera topping up spirits bottles from non-branded containers.
The club tried to blame this on their supplier, but given that all the beach clubs use the same suppliers and no other club has done this, we don’t think that’s likely.
So, we’re left in a position where we can’t be sure that the alcohol they serve is the same alcohol as the label on the bottle it’s served from.
Cleanliness and Hygiene
The old Atlas had been gaining a reputation for poor hygiene and maintenance, but the revamp has seen everything refreshed and looking like new.
We’re not sure how long that will last, but for now, at least, it’s looking good. We’d also note that the changing and showering areas, as well as the bathrooms, are very clean.
However, the bathrooms are a long walk from the bar, so make sure to allow for that before you head off to use them.
Comfort of Seating and Lounging Areas
As with the rest of the beach club, the seating has been given a major refresh, and while they’re now charging for the seating, it’s in much better condition than before.
However, there are still large swathes of the club with no shade whatsoever, and in Bali’s blazing sun, this makes no sense at all. It’s downright dangerous to sit in direct sun all day long without shade, in fact.
The bar area has some free seating, which is OK, and that’s about all you can really hope for.
Music and Entertainment
Atlas has very good on-site entertainment, and while the staff there don’t have quite the professional polish of FINNS next door, they do have plenty of infectious enthusiasm to go around and are a genuine highlight of a trip to this beach club.
It’s a shame, however, that it’s so empty – that kind of energy is wasted in an environment without customers to appreciate it, and we wonder how long they can maintain that energy going forward.
However, where once the music was very good, this has definitely gone downhill, and even the quality of visiting DJs and rappers for events has been going downhill at this club since our last review.
Particularly hilarious was the New Year’s Eve campaign for their headliner entitled, “Who is Swae Lee?” Well, if their marketing department wasn’t sure, we certainly weren’t.
Seasonality
This is Bali, baby! There’s almost no seasonality here. The island’s location in the tropics sees a wet season and a dry season.
But the wet season is not weeks of torrential rain, rather the occasional shower every other day in the wettest part of the year. It’s otherwise hot and sunny.
The dry season is slightly cooler than the wet season and has a little less rain, but it’s also hot and sunny.
We would note, though, that Atlas doesn’t seem to have any shelter available if it rains and is very much short on shaded areas for when it’s not raining.
Pricing and Value for Money
There are simply too many variables in trying to get value for money at Atlas. Most days, it’s not full enough to deliver a great time.
And while the menu is not the most expensive in Bali, with potentially fake spirits and microwaved food, it’s hard to see how this delivers great value either.
It’s also a beach club with a very big requirement to buy a “food and beverage credit” in advance (a relabelling of “minimum spend” because they now charge for a daybed), and it’s a big ask to commit to that kind of spending without a guarantee of a good time.
We genuinely admire the ambition of Atlas, but they need to pick a lane and then get good at serving that lane because their “strategy” of randomly changing things is not serving anyone’s interests, least of all their customers’.
Beach Access and Quality
We love Berawa Beach. Sure, it’s black sand which isn’t everyone’s favourite, but it’s soft sand, the view out over the ocean is great and when you get to the sunset? It’s amazing.
Black sand traps water and allows the lights in the sky to reflect on the beach, which doesn’t happen on white sand beaches.
You can also get onto the beach from inside the club, but you must enter the club for the first time from the road, not the beach.
We have to mention here, once again, that Atlas has cut off the beach view from a third of the club, and that’s really hard for us to get our heads around.
Sustainability Practices
Atlas talks a good game when it comes to sustainability, and there’s no doubt they have undertaken some initiatives in this area.
But they don’t have a concrete set of commitments on their website, and they don’t do any sustainability reporting. It’s a start, but there’s a lot of room for improvement here.
Exclusive Perks for Guests
The perks are now all over the place. We admire that for a 6-person daybed, they’re offering 5 free tickets to the Atlas Superclub. Does that mean you tell the other person with you that they’re fired from your friend group at the end of the day?
There are 30% discount coupons for use in the Wellness Club, a club that’s not open yet, and so on.
And somehow, they removed the free towels and a free drink for paying the now 200,000 IDR entrance fee.
In short, the whole things a bit of a mess and does very little to make the guest feel special.
Safety and Security
They did a pat-down search, which was reasonably thorough on the door, but the bag check was so cursory that we could easily have smuggled anything we wanted to through the security here.
In the venue, there is a security presence, but it feels rather thin on the ground compared to the size of the venue, and that’s never a good thing if trouble should break out. You need an instant response, not people running from one end of the club to the other.
Event Hosting Capabilities
Atlas has a dedicated events team. However, if you’re hoping for a party vibe, we don’t think they can guarantee that with so few people in the venue.
So, we’d be reluctant to host an event here. The microwaved food doesn’t help convince us otherwise, either.
Consistency of Experience
There’s almost no consistency in the experience at Atlas, sadly. You can still have a great time at this beach club if you get lucky on the day you visit.
But you can also have a lonely, boring time, frustrated at the absence of staff and service.
We would congratulate Atlas on its efforts to reinvent itself, but it just keeps throwing things at the wall, hoping they will stick. The club never sticks to anything for long enough to develop any kind of strong sense of brand identity or customer loyalty.
Additional Amenities and Facilities
Atlas keeps trying to create value-add amenities, but they’re always so far out of whack with their core offering that they don’t work very well.
Otherwise, Atlas has pretty much everything that you need to have a day out at a beach club, and if you need something else, you can almost always find it within a short walk of this beach club or a short drive at most.
Summary
Somehow, Atlas 2.0 has managed the extraordinary achievement of making Atlas a slightly worse beach club than it was before.
Once again, it feels like they’ve changed for the sake of change rather than with some underlying plan to serve a target market better.
While some changes are good, like a central bar, we’re at a loss as to why they thought it would be a good idea to position it in front of the best view in Bali.
A bigger dance floor is an odd choice in an empty club, and the sand rather than actual flooring is likely to lead to injuries.
The loss of beachfront pools is also a detrimental change, and while they have added a swim-up bar at last, it’s not quite enough
We’ve been rooting for Atlas to change course and show it can fulfil its potential, but for now, it’s just getting further away.
FAQs
Can You Go Swimming At Atlas Beach Club?
Yes, you can go swimming at Atlas Beach Club. However, there are fewer pools than there used to be (though there is now a swim-up bar as some compensation for this).
However, the beachfront pool has a bunch of floating daybeds in it, which is going to make swimming next to impossible.
What Is There To Do At Atlas Beach Club?
You can eat, drink, swim, lounge by the pool, read a book, talk to friends, enjoy the entertainment, and dance in the Atlas Beach Club.
Atlas is probably Bali’s largest beach club, and it has a good range of facilities; you’re unlikely to be bored with the place in a fleeting visit.
Is Atlas Beach Club A Child-Friendly Venue?
No, Atlas Beach Club has followed in the footsteps of FINNS, and children are no longer welcome in this beach club.
We hear that this has led to a lot of frustration for Atlas’s clients, because though they changed the policy, they didn’t tell their own telephone operators and WhatsApp managers. Thus, people have arrived at the club with their kids to find out they’re not allowed in.
This policy has been in effect for a while now, and children will not be admitted by the door staff, who have been told not to let them in.
Who Is The Owner Of Atlas Beach Club?
Atlas is owned by the Holywings Group. This is a consortium of Indonesian private investors, and the majority of the investors in this group are based in Jakarta, though not all of them.
Final Thoughts On The Review Of Atlas Beach Club 2.0
Atlas Beach Club has been struggling throughout the last year. While FINNS, which is next door, has gone from strength to strength.
Its biggest challenge is that it seems to have no identity of its own; it steals ideas from FINNS and fails to implement them properly.
And then, a week later, it changes course and tries to be something completely different; it never sticks to anything and thus never gets good at anything.
You can see this with the failed Bikini Club (which we said in our previous review was a bad idea), the failed Atlas Beach House, and we can’t see the new Atlas Wellness Club working out any better – it’s not a product that complements their core offerings, which are about partying.
It’s a shame, too, because the ambition is there, but the carryout is just not good enough. And if you have to choose between FINNS and Atlas, then for the moment, FINNS is the only choice.
And even if you’ve been to FINNS and want to try something else in Bali, there are a lot of options that do it better than Atlas 2.0 does.
